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Hogan Assessments
TL;DR on Hogan
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Hogan is the go-to personality assessment for business.
It’s research-backed, trusted worldwide, and actually predicts job performance.
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The three tools: HPI, HDS, MVPI — show how you work, what might trip you up, and what drives you.
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Bottom line: Hogan helps leaders, teams, and organizations make smarter choices about people — hiring, development, and culture fit — with insights you can actually use.
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If you’re a details person (or need to convince your leadership team), I got you... jump to the comparison library↓ to download the PDF breakdowns comparing Hogan to other popular assessments.
Still with me? Perfect.
Let’s talk about what makes Hogan different.
Why Hogan Matters
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If you’ve been around the coaching or leadership world, you’ve probably heard of Hogan.
It’s the gold standard in workplace personality assessments, with 40+ years of research backing it up.
Hogan was built for business and helps organizations hire smarter, develop leaders, and build stronger teams.
The Big Three
HPI
Your reputation and how your strengths naturally show up at work.
HDS
Your strengths that when unchecked or when your under stress can derail you.
MVPI
What drives you and how your values align with an organization’s culture.
Together, these assessments create a 360° picture of strengths, blind spots, and motivators.
Pro tip: This is where we see the patterns that explain why someone thrives in one role but struggles in another.
Backed by Real Research
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2+ million people normed for HPI
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1+ million for HDS
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500,000+ for MVPI
Over 470 validation studies prove Hogan works across industries and cultures.
Easy + Accessible
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Online, in 40+ languages
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Takes about 45–60 minutes
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Reports delivered in under 2 minutes
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Tested to ensure no bias or adverse impact related to race, culture, gender or age.
“When combined, the HPI + HDS + MVPI predict job performance at .54.
For context: structured job interviews predict at .18.”
How I Use Hogan
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As a certified Hogan Assessor, I don’t use Hogan as a one-and-done test. I use it as a tool to help you see yourself clearly so you can lead yourself first.
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Because here’s the truth...
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Whether you’re leading a team or leading your own life, everything starts with self-awareness. Hogan helps uncover the patterns that drive how you show up — the strengths that fuel your success, the habits that might get in your way, and the values that keep you aligned with WHAT MATTERS MOST.
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For individuals, it’s about taking your power back and understanding who you are when you’re at your best, and what happens under stress or pressure.
For organizations, it’s about developing leaders who know themselves deeply and can lead with clarity, confidence, and purpose.
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Whether you’re:
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hiring the right person,
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growing into the kind of leader others want to follow, or
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building a culture rooted in authenticity and alignment,
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Hogan gives us the data to turn insight into action.​
Comparison Library:
How Hogan Stacks Up
Not all personality assessments are created equal. Hogan was built for business — it’s research-backed, validated, and designed to predict workplace performance.
If you’re curious how it compares to other popular tools like the Enneagram, CliftonStrengths, MBTI, or DiSC, you can download side-by-side summaries here.
Ready to see what Hogan can reveal for you or your team?​
Corporate Packages
for Organizations
From rising leaders to seasoned executives, Hogan helps organizations build teams that thrive from the inside out.
Each package includes individual assessments, 90-minute debriefs, and a tailored leadership or team summary.
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Custom proposals available for larger groups and intact teams. [Contact me to discuss your goals.]
Corporate packages start at $975 per leader.
Organizations I’ve Supported With Hogan
Empowering leaders to lead themselves first—one organization at a time.
